15th January 2018: Dublin’s spirits were lifted to a new level this Blue Monday as commuters on the streets were levitated to 2018’s number one region to visit, Belfast and the Causeway Coast, as voted by the world’s travel guide book, Lonely Planet.
On a day considered the gloomiest of the year, with post-Christmas blues and looming credit card bills, Discover Northern Ireland stopped people in their tracks with a mind-bending physical levitation and unique optical illusion. Mentalist, TV personality and Northern Ireland native David Meade opened up the eyes of Dublin to Northern Ireland by physically floating passers-by within an iconic Belfast and Causeway Coast backdrop.
With holiday and getaway planning usually at its peak during the first month of the year, workers were inspired on their lunch break by the show-stopping act and stunning landscapes to book a short break to Northern Ireland.
David Meade, Northern Ireland native and mentalist, commented, “It was fantastic to see the crowds in Dublin stop in their tracks with commuters being whisked away to Northern Ireland in an instant. The Lonely Planet accolade has well and truly elevated Belfast and the Causeway Coast’s status across the globe and I hope by lifting people’s spirits on such a gloomy day, these top regions will be firmly placed on Dublin commuters ‘must-see’ list this year.”
Fiona Cunningham, Tourism NI ROI Market Manager, commented, “There is no better way to start 2018 than being transported to the No 1 Hotspot for the year on this dreary Monday in January and being able to experience a new and inspiring destination on our doorstep. So much has yet to be explored in Northern Ireland by ROI visitors and key factors such as close proximity and a favourable exchange rate makes it a perfect time to visit.
“With Lonely Planet crowning Belfast and the Causeway Coast the number one place to visit in the world, we expect many visitors will be curious and want to experience it for themselves. From Titanic Belfast to the Carrick-a-Rede rope bridge, there are many well-known attractions to visit but there are also fantastic hidden gems to explore and a variety of activities to pack in to make a truly memorable short break.”
The region claimed the top spot because “it is deservedly now recognised as a must-visit destination by travellers from across the globe,” according to James Smart, Lonely Planet’s Destination Editor for Britain and Ireland.
He added, “Dynamic Belfast has put its troubled past behind it and is a city transformed, its streets packed with buzzing bars and great stories, while the coastline beyond boasts spectacular scenery and plenty of great diversions.”
To book a short break to Belfast and the Causeway Coast visit: www.discovernorthernireland.com